When it comes to reaching audiences, effectively distributing your content, and building a following around your brand, social media offers a wealth of possibilities. It's where your audiences already...
Technological innovations continue to impact digital marketing, and one of the most intriguing tools to enter the landscape in the past few years is virtual reality (VR).
You've heard about the potential benefits of content marketing, but how much have you actually invested in a strategy? If the answer is "very little" or "zero," you could be missing out on significant...
The corporate training landscape has undergone a big transformation in the past decade. The next-generation corporate management systems demand re-skilling of employees. It is in this context that our...
The Indian start-up space has been chock-a-block with activity in 2018. As per a report published by inc42.com, India currently hosts 26 unicorns. That basically means 26 start-ups in India are valued...
Who says event planning can only be done by event managers? But let's face it; event industry in India is highly unorganized. This makes successful execution of your event entirely dependent on a batt...
MeltingPot2020, a flagship CL Educate event, is a one-of-its-kind platform that facilitates collaboration between the path-breaking innovators and industry giants. And what a success its 2019 edition ...
Even though the advent of data-driven marketing happened with the sole focus of lead conversions and increase in ROIs, the conversations around this subject are finally skewing towards the real purpos...
If you ever had any reservations about the use of AI in digital marketing, let's get that out of the way first. A digital marketing strategy focuses on an engaging user experience which may result in ...
It is not that the brands were not conscious about their reputation before the advent of the many digital media. At the same time, there's no denying that the always-online consumerism has made the or...
