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September 01, 2021

7 Steps to Plan a Stellar Influencer Campaign

Digital Marketing Influencer Marketing

Whether I should do an influencer campaign or not? Today, this burning question is being asked by almost every marketer. In a digital landscape where marketing is largely driven by creator-led content...

August 14, 2021

Close The Loop with Triangulation Calls for B2B Le...

Lead Generation Audience Generation

Whether a business is selling a product or a solution, the primary objective is always to generate quality leads which can be converted into sales or at least, genuine business inquiries. While digita...

July 31, 2021

7 Copy writing Tips for 2021

Copy Writing Digital Communication Marketing Communication

“Content is King”, we tend to hear this so often but how to create a piece of content that brings in more business to you. So, your content strategy should primarily revolve around the target of produ...

July 22, 2021

Top Reasons Why Your Brand Should be on Telegram

Digital Marketing

Did you know that apart from Social Media platforms, people spend most of their waking hours on Social Messaging apps like Telegram? In fact, Telegram as already crossed the mark of 400 million plus m...

July 14, 2021

Top demand generation trends to follow for the fes...

Engagement Strategy Audience Generation

As brands are gearing up for the festive season, industry experts believe that there would be a hike of almost 12% in the marketing and advertising expenditures. Even though the economic slowdown has ...

June 30, 2021

5 tools that will help you generate content ideas

Digital Marketing Copy Writing

Blogging is fun. Every content creator who has been in this profession would whole-heartedly agree to it. However, there are roadblocks that one meets every now and then, and one of the most frequentl...

June 19, 2021

5 Reasons Your Brand Should Have a Voice Search St...

Digital Marketing

With voice activated devices gaining a prominent rise among a sizable portion of the population, voice-based search is already showing a promising future. Many consumers are relying on voice activated...

June 17, 2021

Virtual Events in CSR: How we won the Gold at ACEF...

Virtual Events CSR

Imagine 2020 was conceptualized as a 24-hour virtual fundraiser, a first of its kind. It was meant to showcase the power of Virtual Events during a time when everybody was forced to stay home due to t...

June 11, 2021

7 Instagram trends to watch out for in 2021

Digital Marketing Social Media Marketing

One of the biggest challenges of every social media marketer is to predict the next big trend. The next big wave which is going to sweep the entire world of digital marketing off its feet. In the past...

May 25, 2021

How to leverage Virtual Events in SaaS marketing

Virtual Events




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