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July 11, 2020

Worried About The Impact of Lockdown On Your Sales...

Digital Marketing Digital Strategy

Is this the end of business continuity, as we know it? Does that mean that the businesses will have to start all over again after losing considerable revenue during the lock-down months? No, not neces...

July 03, 2020

Future of Physical Events: Will they be obsolete, ...

Digital Marketing Integrated Marketing Event Technology Virtual Events Virtual Events Platform Digital Strategy Engagement Strategy

Disruption forces us to transform and this holds true for businesses who constantly redefined themselves to keep the wheels spinning. Though the curve of crisis has not flattened completely, things ar...

June 17, 2020

Looking Beyond Events – Explore The Real Powers of...

Virtual Events Virtual Events Platform

The best thing about living in today’s day & age is our easy access to technology. So, even if one door closes, we have the power to explore uncountable opportunities. The last couple of months have t...

June 17, 2020

Online Engagement Strategies That Can Take Your Vi...

Virtual Events Engagement Strategy

When everything is shifting to an online space, marketers are facing with a common challenge – how to keep the audience hooked? While engaging with a larger base of audience was never a problem when m...

June 17, 2020

Virtual Events And Webinars – Are They Two Differe...

Virtual Events Virtual Events Platform

The concept of virtual events has been around for quite some time, but the current situation has actually brought it to the forefront of the digital marketing mix.  Though many brands went on a panic ...

June 16, 2020

Unveiling Kestone's Virtual Event Platform - More ...

Virtual Events Virtual Events Platform

As they say, the best-laid plans of mice and men often go awry and Covid-19, being true to this proverb, has royally hard stopped all your pre-planned business events for 2020.  Which clearly implies ...

June 16, 2020

Promotional Offers Or Brand Campaigns – What Works...

Brand Campaigns Brand Promotion Sales Promotion

Marketers in different companies use various sales promotions tools to boost sales that vary in their effectiveness to produce different sales responses. Some of the researchers believe that sales pro...

June 16, 2020

The Microsoft Future Decoded Summits - Where The P...

Integrated Marketing Event Technology

Mr. Satya Nadella, the CEO, Microsoft, recently visited India, and the tech world couldn’t keep calm. Joining him was Mr. Jean-Philippe Courtois (JPC), Executive Vice President and President of global...

March 09, 2020

Looking Beyond The Virus #TheShowMustGoOn

Market Trends

#TheShowMustGoOn A Global Pandemic- that’s what the Corona virus outbreak is being rightly called. It has already spread like a wildfire across 40+ countries and infected more than 80,000 people. With...

February 20, 2020

10 Times Kestone Roped in the Biggest Sports Icons...

Market Trends

Did you know that Indira Nooyi, the former PepsiCo Chief Executive who has consistently been in the world’s 100 most powerful women list, also used to be a seam bowler? On multiple occasions, she has ...

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